  :root{
    --ink:var(--brand-ink);
    --paper:var(--brand-white);
    --accent:var(--brand-blue-dk);   /* gold: heat, trades */
    --cta:var(--brand-cta);      /* brand pink */
    --deep:var(--brand-purple-dk);     /* brand purple */
    --blue:var(--brand-blue-dk);
    --muted:var(--brand-muted-dark);
    --line:var(--brand-line-light);
  }
  *{margin:0;padding:0;box-sizing:border-box}
  html{scroll-behavior:smooth}
  body{font-family:'DM Sans',sans-serif;background:var(--paper);color:var(--ink);line-height:1.6}
  img{max-width:100%}
  a{color:inherit}
  .wrap{max-width:1100px;margin:0 auto;padding:0 24px}
  .eyebrow{font-family:'Montserrat',sans-serif;font-weight:700;font-size:.72rem;letter-spacing:.18em;text-transform:uppercase}
  h1,h2{font-family:'Playfair Display',serif;line-height:1.12}
  .btn{display:inline-block;font-family:'Montserrat',sans-serif;font-weight:700;font-size:.85rem;letter-spacing:.06em;text-transform:uppercase;text-decoration:none;padding:16px 30px;border-radius:999px;transition:transform .15s ease, box-shadow .15s ease}
  .btn:focus-visible{outline:3px solid var(--deep);outline-offset:3px}
  .btn-pink{background:var(--cta);color:#fff;box-shadow:0 10px 24px rgba(233,30,140,.32)}
  .btn-pink:hover{transform:translateY(-2px)}
  .btn-ghost{border:2px solid rgba(35,73,184,.38);color:var(--ink);background:#fff}
  .btn-dark{background:var(--ink);color:#fff}
  .btn-dark:hover{transform:translateY(-2px)}

  /* NAV */
  nav{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.96);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
  .nav-in{display:flex;align-items:center;justify-content:space-between;padding:14px 24px;max-width:1100px;margin:0 auto}
  .logo{font-family:'Playfair Display',serif;font-weight:800;color:var(--ink);font-size:1.15rem;text-decoration:none}
  .logo em{color:var(--brand-logo);font-style:normal}
  .nav-cta{font-family:'Montserrat',sans-serif;font-weight:700;font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;color:var(--ink);text-decoration:none;border:1.5px solid var(--accent);border-radius:999px;padding:9px 18px}
  .nav-cta:hover{background:var(--accent);color:#fff}

  /* HERO */
  .hero{background:var(--brand-wash);color:var(--ink);padding:88px 0 72px;position:relative;overflow:hidden}
  .hero::after{content:"";position:absolute;right:-180px;top:-120px;width:520px;height:520px;border-radius:50%;
    background:radial-gradient(circle, rgba(43,91,215,.22), transparent 65%)}
  .hero .eyebrow{color:var(--accent)}
  .hero h1{font-size:clamp(2.3rem,5.4vw,3.9rem);margin:18px 0 20px;max-width:15ch}
  .hero h1 span{color:var(--accent);font-style:italic}
  .hero p.lead{font-size:1.13rem;color:var(--muted);max-width:52ch;margin-bottom:34px}
  .hero-ctas{display:flex;gap:12px;flex-wrap:wrap}
  .hero-ctas .btn{padding-left:20px;padding-right:20px;font-size:.78rem;letter-spacing:.045em}
  .stats{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:rgba(22,31,74,.10);margin-top:64px;border-radius:14px;overflow:hidden}
  .stat{background:#FFFFFF;padding:20px 16px;text-align:center}
  .stat b{display:block;font-family:'Playfair Display',serif;font-size:1.5rem;color:var(--accent)}
  .stat span{font-size:.78rem;color:var(--muted)}

  /* LEAK COUNTER SIGNATURE */
  .leak{background:var(--brand-band);color:var(--ink);padding:64px 0;text-align:center}
  .leak .eyebrow{color:var(--muted)}
  .leak-num{font-family:'Playfair Display',serif;font-weight:800;font-size:clamp(3rem,8vw,5.4rem);font-variant-numeric:tabular-nums;margin:10px 0 6px;line-height:1.05}
  .leak p{max-width:56ch;margin:0 auto 26px;color:var(--muted)}
  .leak small{display:block;margin-top:14px;font-size:.75rem;color:var(--muted)}

  /* SECTIONS */
  section.block{padding:88px 0}
  .center{text-align:center}
  h2{font-size:clamp(1.8rem,4vw,2.6rem);margin:14px 0 18px}
  .sub{color:var(--muted);max-width:60ch;margin:0 auto}
  .grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:52px}
  .card{background:#fff;border:1px solid var(--line);border-radius:18px;padding:32px 28px;text-align:left;position:relative}
  .card::before{content:"";position:absolute;top:0;left:28px;width:44px;height:4px;border-radius:0 0 4px 4px;background:var(--accent)}
  .card .tag{font-family:'Montserrat',sans-serif;font-weight:700;font-size:.75rem;letter-spacing:.14em;text-transform:uppercase;color:var(--deep)}
  .card h3{font-family:'Playfair Display',serif;font-size:1.35rem;margin:10px 0 10px}
  .card p{color:var(--muted);font-size:.95rem}
  .card .pain{font-weight:700;color:var(--ink);margin-bottom:8px;font-size:.95rem}

  /* MATH */
  .math{background:var(--brand-lavender);color:var(--ink)}
  .math-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;margin-top:44px}
  .math ul{list-style:none}
  .math li{padding:14px 0;border-bottom:1px solid rgba(22,31,74,0.12);display:flex;justify-content:space-between;gap:16px;font-size:.98rem}
  .math li b{color:var(--accent);font-variant-numeric:tabular-nums;white-space:nowrap}
  .math .verdict{background:rgba(43,91,215,.12);border:1px solid rgba(43,91,215,.4);border-radius:16px;padding:30px}
  .math .verdict p{color:var(--muted)}
  .math .verdict b{font-family:'Playfair Display',serif;font-size:1.6rem;display:block;margin-bottom:8px;color:var(--accent)}

  /* DEMO */
  .demo-band{background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
  .demo-in{display:grid;grid-template-columns:1.2fr .8fr;gap:48px;align-items:center}
  .demo-in .btn{margin-top:10px}
  .phone{background:var(--ink);border-radius:22px;padding:22px;color:#fff;font-size:.85rem;box-shadow:0 24px 48px rgba(16,27,61,.18)}
  .bubble{border-radius:14px;padding:12px 14px;margin-bottom:10px;max-width:88%}
  .them{background:rgba(255,255,255,.1)}
  .us{background:var(--accent);color:#fff;margin-left:auto;font-weight:500}
  .time{font-size:.75rem;color:rgba(255,255,255,.66);text-align:center;margin:8px 0}

  /* SCORECARD */
  .score{background:var(--brand-band)}
  .score,.score .sub{color:var(--ink)}
  .score .sub{color:var(--muted)}
  .score .eyebrow{color:var(--accent)}

  /* FAQ */
  details{background:#fff;border:1px solid var(--line);border-radius:14px;padding:20px 24px;margin-bottom:12px}
  summary{font-weight:700;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center}
  summary::after{content:"+";font-family:'Playfair Display',serif;font-size:1.4rem;color:var(--cta)}
  details[open] summary::after{content:"–"}
  details p{margin-top:12px;color:var(--muted);font-size:.95rem}

  footer{background:var(--brand-lavender);color:var(--muted);padding:36px 0;font-size:.85rem;text-align:center}
  footer .logo{font-size:1rem}

  @media (prefers-reduced-motion: reduce){ html{scroll-behavior:auto} .btn:hover{transform:none} }
  @media (max-width:820px){
    .stats{grid-template-columns:repeat(2,1fr)}
    .grid3{grid-template-columns:1fr}
    .math-grid,.demo-in{grid-template-columns:1fr}
    section.block{padding:64px 0}
  }
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0}

/* Split hero for the vertical landing pages. Their hero band is already dark
   navy (background:var(--ink)) even though the page body is light, so this is
   the same treatment as the homepage — not a light variant. Eyebrow spans the
   top, headline left, the ask right, stat row full width underneath. */
.hero .vh-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:46px;align-items:start;margin-bottom:8px}
.hero .vh-grid h1{margin:0;font-size:clamp(2.3rem,4.4vw,3.6rem);line-height:1.02;letter-spacing:-.03em;max-width:none}
.hero .vh-right{display:flex;flex-direction:column;gap:14px}
  .vh-right .sub{margin:0;max-width:none;text-align:left}
.hero .vh-right .lead{margin:0;max-width:44ch}
.hero .vh-right .hero-ctas{margin:6px 0 0}
.hero .vh-right p{margin:0}
@media(max-width:900px){
  .hero .vh-grid{grid-template-columns:1fr;gap:20px;align-items:start}
  .hero .vh-grid h1{max-width:none}
}

/* Brand mark in the nav, matching the homepage at 30px. */
.logo{display:inline-flex;align-items:center;gap:10px}
.logo .mark{width:30px;height:30px;object-fit:contain;display:block;flex-shrink:0}

/* ---- Fact blocks for AI search (added for the GEO pages) ----
   Plain, quotable statements. Each .fact stands on its own so an AI answer
   can lift one without needing the paragraph around it. */
.facts{display:grid;grid-template-columns:repeat(2,1fr);gap:16px;margin-top:40px;text-align:left}
.fact{background:#fff;border:1px solid var(--line);border-radius:14px;padding:20px 22px}
.fact dt{font-family:'Montserrat',sans-serif;font-weight:700;font-size:.72rem;letter-spacing:.14em;text-transform:uppercase;color:var(--deep);margin-bottom:6px}
.fact dd{margin:0;color:var(--ink);font-size:.98rem}
.steps{counter-reset:s;list-style:none;margin-top:36px;text-align:left;max-width:760px;margin-left:auto;margin-right:auto}
.steps li{counter-increment:s;position:relative;padding:18px 0 18px 58px;border-bottom:1px solid var(--line)}
.steps li::before{content:counter(s);position:absolute;left:0;top:16px;width:38px;height:38px;border-radius:50%;background:var(--accent);color:#fff;font-family:'Montserrat',sans-serif;font-weight:700;display:flex;align-items:center;justify-content:center}
.steps b{display:block;margin-bottom:4px}
.steps span{color:var(--muted);font-size:.96rem}
.prose{max-width:720px;margin:0 auto;text-align:left}
.prose p{margin:0 0 16px;font-size:1.05rem}
.prose h2{text-align:left}
.results-slot{border:2px dashed var(--line);border-radius:16px;padding:22px 24px;margin-top:32px;color:var(--muted);font-size:.95rem;text-align:left}
.linkgrid{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;margin-top:36px}
.linkgrid a{display:block;background:#fff;border:1px solid var(--line);border-radius:14px;padding:18px;text-decoration:none;font-weight:700;text-align:left}
.linkgrid a span{display:block;font-weight:400;color:var(--muted);font-size:.88rem;margin-top:4px}
.linkgrid a:hover{border-color:var(--accent)}
.byline{font-size:.9rem;color:var(--muted);margin-top:14px}
.byline a{color:var(--accent);font-weight:700}
@media (max-width:820px){.facts{grid-template-columns:1fr}.linkgrid{grid-template-columns:1fr 1fr}}
@media (max-width:480px){.linkgrid{grid-template-columns:1fr}}
